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Marketing Manager - Charlotte, NC - PS2614 in Charlotte, NC at Anthem, Inc.

Date Posted: 3/13/2018

Job Snapshot

Job Description

Your Talent. Our Vision. At Anthem, Inc., it’s a powerful combination, and the foundation upon which we’re creating greater access to care for our members, greater value for our customers, and greater health for our communities. Join us and together we will drive the future of health care.


This is an exceptional opportunity to do innovative work that means more to you and those we serve at one of America's leading health benefits companies and a Fortune Top 50 Company.

Responsible for developing enterprise marketing strategies and ensuring the marketing strategy aligns with the enterprise-wide strategy. 

Primary duties to include but are not limited to: 
  • Builds market product / marketing plans. 
  • Assists in product pricing assessment and recommendations. 
  • Serves as a single point of contact on marketing issues and resolution. 
  • Coordinates the development and review of communication materials with appropriate resources. 
  • Leads development of marketing collateral to support marketing plans. 
  • Coordinates with public relations to support marketing initiatives. 
  • Provides leadership and direction to marketing support and creative staff. 

Job Requirements

Requires a BA/BS degree; 5 years of marketing experience; or any combination of education and experience which would provide an equivalent background. Managed care experience preferred. Proficiency with Aprimo/MRM job managementsoftware required. 

Anthem, Inc. is ranked as one of America’sMost Admired Companies among health insurers by Fortune magazine and is a 2017 DiversityIncmagazine Top 50 Company for Diversity. To learn more about our company andapply, please visit us at EOE. M/F/Disability/Veteran.


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